When Australians talk about property investing, the conversation usually centres on what to buy and where to buy. Suburbs, yields, growth forecasts, and interest rates often dominate the headlines.
However, one of the most expensive mistakes property investors make has nothing to do with the property itself. Instead, it comes down to how the property is owned.
In an episode of the Australian Property Investment Podcast, we explored why ownership structure matters just as much as strategy. More importantly, we unpacked why choosing the wrong structure can quietly erode wealth over time.
From tax outcomes to asset protection and future flexibility, the structure you choose today shapes the options available to you later.
Why Property Strategy Must Come Before Structure
Before deciding whether to buy property in your personal name, a trust, a company, or a self-managed super fund, one question must come first.
What is your intention with this property?
Some investors plan to buy and hold for the long term. Others aim to renovate, develop, or sell quickly for profit. In many cases, investors want to use property as part of a broader retirement or wealth-building strategy.
Each of these paths attracts different tax treatment. As a result, when investors choose a structure without clarity on intent, problems often surface years later. Most of the time, they appear at the point of sale when the tax bill arrives.
In practice, structure must follow strategy, not the other way around.
Negative Gearing Is Not a Strategy on Its Own
Negative gearing remains one of the most misunderstood aspects of Australian property investing.
Many investors focus on the tax benefit without understanding the trade-off. In simple terms, negative gearing only exists because the property loses money. Your expenses exceed your rental income, and the tax deduction reduces the size of that loss.
For negative gearing to make sense, there must be a clear commercial outcome. In most cases, that outcome is long-term capital growth that outweighs the short-term losses.
Without growth, the tax benefit does not save a poor investment. As a result, tax should support a strong strategy rather than justify a weak one.
Capital vs Revenue Transactions Matter More Than You Think
One of the most important tax distinctions in property investing is whether a transaction is capital or revenue in nature.
Capital transactions usually apply to long-term investments. When an individual or trust holds a qualifying property for more than 12 months, they may access the 50 percent capital gains tax discount.
Revenue transactions apply when investors buy property with the intention of selling for profit. This includes many flips, developments, and short-term projects. In these situations, profits are taxed as ordinary income, and the CGT discount does not apply.
The ATO looks closely at intention, behaviour, and repetition. Simply calling a project an investment does not make it capital in nature. Getting this distinction wrong can significantly increase the tax payable on a successful deal.
Buying Property in Your Personal Name
Buying property in your personal name remains the most common and straightforward option, especially for first-time investors.
Benefits of Personal Ownership
- Access to the 50 percent CGT discount when applicable
- Simple administration and reporting
- Immediate access to sale proceeds
- Ability to use negative gearing against personal income
Limitations to Consider
- No separation between personal assets and liabilities
- Income and gains taxed at marginal rates
- Borrowing capacity can limit future purchases
- Less flexibility as portfolios grow
Personal ownership often suits early-stage investors. However, it can become restrictive as income rises and portfolios expand.
Buying Property Through a Family Trust
Family trusts, more accurately known as discretionary trusts, offer flexibility that personal ownership does not.
A trustee controls how income and capital gains are distributed each year among beneficiaries. Because of this, distributions can change as circumstances shift over time.
Advantages of a Family Trust
- Flexibility in distributing income and capital
- Potential long-term tax planning benefits
- Asset protection when structured correctly
- Useful for family and intergenerational planning
Key Trade-Offs
- Losses remain trapped in the trust
- Higher setup and ongoing costs
- Land tax treatment varies by state
- Lending arrangements can be more complex
Trusts can be powerful tools. That said, they do not suit every investor or every property.
Discretionary Trust vs Unit Trust
Discretionary trusts allow flexible distributions each year. In contrast, unit trusts operate with fixed ownership percentages, similar to a company.
Unit trusts often suit joint ventures or land tax planning strategies. Discretionary trusts prioritise flexibility over certainty.
Buying Property Through an Investment Company
Investment companies, often referred to as special purpose vehicles, commonly suit development and flipping strategies.
How Investment Companies Work
- Profits are taxed at the company rate, usually 30 percent
- No capital gains tax discount applies
- Companies can retain profits for reinvestment
- Personal and business finances remain separate
Companies work well when investors plan to reinvest profits rather than withdraw them. Once funds leave the company, additional tax considerations apply.
Buying Property Through an SMSF
Self-managed super funds are highly regulated and require careful planning.
They often work best for commercial property or long-term retirement strategies rather than residential speculation.
Important SMSF Considerations
- Strict compliance requirements
- Limited liquidity
- Borrowing restrictions
- Higher administrative costs
While tax outcomes inside super can look attractive, flexibility is significantly reduced. For this reason, SMSF property strategies require specialist advice.
GST Is Often the Hidden Cost
GST frequently catches investors off guard.
When a transaction qualifies as a revenue activity, GST may apply, particularly for new residential or commercial property. Registration thresholds, margin schemes, and GST credits all influence feasibility.
Ten percent GST on a large transaction can materially change the numbers. Therefore, investors must factor GST into feasibility calculations from the outset.
Asset Protection Is About Managing Risk
Asset protection is not about hiding assets. Instead, it focuses on managing risk sensibly.
Professionals and business owners often face legal or commercial exposure. For this reason, separating personal wealth from operating activities can reduce risk.
Trusts and companies can help achieve this outcome when used appropriately and for the right reasons.
Intergenerational Wealth and Estate Planning
Australia does not impose inheritance or death taxes. Importantly, death itself is not a capital gains tax event.
This creates powerful estate planning opportunities. However, structure still matters. Trusts have limited lifespans depending on the state, while companies can exist indefinitely.
Without planning, investors may face forced sales or unnecessary tax consequences later.
Common Property Structuring Mistakes to Avoid
Many investors make the same avoidable mistakes.
- Choosing a structure based only on tax savings
- Overcomplicating structures too early
- Ignoring land tax implications
- Failing to align accountants, brokers, and advisers
- Assuming problems can be fixed cheaply later
In most cases, simple structures with a clear purpose outperform complex arrangements without direction.
From High Income to Real Wealth
Many high-income Australians earn well but struggle to build lasting wealth.
Those who make the transition successfully tend to plan ownership structures early. They also reinvest surplus income and align property decisions with long-term goals.
Income creates opportunity. Structure determines whether that opportunity compounds.
Final Thoughts
The right ownership structure will not turn a bad property into a good one. However, the wrong structure can quietly undermine an otherwise strong investment.
Property success begins before contracts are signed. Structure decisions deserve the same attention as location, price, and strategy.
Before your next property purchase, take time to pause and plan.
- Clarify your intention for the property
- Speak with your accountant before committing
- Ensure your broker understands your structure
- Review existing ownership arrangements
- Align decisions with your long-term goals
These conversations are far easier and far cheaper before a purchase than after one.
For more insights like this, listen to the Australian Property Investment Podcast, where we break down the strategies and decisions that help Australians build property wealth with clarity and confidence.

